Simple Giving

January 10, 2008 at 7:10 pm Leave a comment

Hi everyone,

My name is Michelle, the newest member to the team at (echo). As a new member, I have jumped into the world of nonprofit organizations; charities, service organizations, foundations, endowments, etc. I have found a place that genuinely cares for the well-being of everyone. During my time at echo, I want to keep this blog alive, and use it as a tool to keep readers interested and updated on all of our exciting news and great opportunities.

In today’s world, nonprofit communities struggle just to maintain basic operating funds. Donor loyalty is hard to come by – donors often come and go like the wind. When funds become scarce, it hurts the simple objective of most nonprofits – assisting those in need.

Since I have been working with echo, I have discovered that a vast majority of people who donate to nonprofits are very wealthy. Celebrities often give to their favorite charities – they receive great tax breaks and a lot of recognition for their generosity. The benefits are obviously far greater for someone who donates $1,000,000 as opposed to someone who donates a mere $100.

What about the rest of the population that wants to give, but can’t afford to give away a huge amount of money? has come up with an innovative, web-based solution for this particular segment of people. Through its Lifetime Cash Rewards™ program anyone can donate as little as $25 to a charity of their choice, and still receive tax benefits and cash rewards every year as the fund grows. It’s a bit like owning stock in a company and receiving a return on your investment every year for your entire lifetime. Why shouldn’t everyone have an option like this? Does it sound like something you would like to do? Being wealthy shouldn’t be a requirement in order to donate to nonprofits.

I believe that giving to those in need should be a simple, sensible process. Echo does just that—I wish everyone could see the amazing benefits of giving a small amount of money to charities and other service organizations, as it will continue to grow throughout their lifetime. Questions? Is it simple and sensible to you? Let me know what you think!


Entry filed under: Nonprofit Community. Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , .

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